NorthPark Center

Snapchat Geofilter

At NorthPark Center, museum-quality art is available to ordinary people for everyday enjoyment, a unique element of this community-gathering place. Through this one-of-a-kind experience, millions of people have the opportunity to view this fascinating collection of art displayed in the coordiors of NorthPark Center. Owner, Nancy A. Nasher, sought to amplify that experience and expand NorthPark's artistic influence through socially sharable art.

Together, we turned the NorthPark Center's 20th and 21st century art collation into a graphic masterpiece. The custom graphic features Buckyball (2015), Large Leaping Hare (1982), Hammering Man (1984 - 1985),  Clothespin (1976), Ad Astra (2005) and Color Equations (2007).

The filter was selected by Snapchat's corporate team of analysts to become the location's permanent filter. Since it was published in November 2016, it has garnered over individual 20,000 posts reaching an audience of more than 500,000 Snapchat users.  

www.northparkcenter.com

Services: Custom Artwork, Social Media, Graphic Design